The Genesis
“If you don’t like the road you’re walking, start paving another one,” is a quote attributed to Dolly Patron, renowned singer and philanthropist, and this is what exactly happened post-Diwali of 2014, when a concerned citizen, on noticing the quantity of litter left behind by irresponsible tourists, roped in a few acquaintances to help clear up the mess. Encouraged by the success the group which quickly grew in numbers started regular cleanup and beautification activities in and around the township of Coonoor.
These were soon followed by other activities such as observance of international Days, Surface Drainage, Waterbody Protection, Eco-restoration, Sensitisations, and Heritage.
The challenge of cleaning up the Coonoor River was yet another landmark when the citizen’s initiative went on to become a registered trust on 29 April 2019.
From the Archives
Present Activities
Yet all experience is an arch wherethro’
Gleams that untravell’d world whose margin fades
For ever and forever……
Currently the organisation’s chief area of focus is Solid Waste Management, an important albeit largely ignored sphere. We presently operate a waste management facility on a Public-Private Partnership basis with the Coonoor Municipality. The facility started as a small affair and owes its inception to Mrs. Rajashree Pinnamaneni, a Philanthropist from Hyderabad.